4.3 Either Avoid or Control Crises
Even successful franchise systems have to face crises. Turning them first into odds and then into strengths is the practiced expertise of the consulting team of the Peckert Group that is specialized on system expansion and organization.
Most system crises come from "growth pain" caused by a lack of or weak continuing development of the franchise headquarters. It has to grow according to the system and its executive managers have to further specialize. The original system organization and the start-up organization of the franchise headquarters which was primarily focused on the franchisor will come to its limits very soon.
In a one-day working session held by Felix Peckert, the current position of your franchise system, your supply chain management and your brand world management will be analyzed as sure as hot spots and slumbering system potentials will be revealed. Furthermore, the Peckert System brings to light the strengths and weaknesses of your current franchise concept with special focus on your customer and entrepreneur world´s point of view. After the workshop, the franchsior will receive a questionnaire referring to his brand image.
The session costs 1,480 € plus tax and includes the session documents, the System SWOT and the questionnaire plus the following evaluation. It provides the effective basis for the franchisor to initiate the necessary measures and lead his franchise system back to navigable water.
